Propel Advisory
People Strategies for Business Growth
Experience-Powered
People Centered
Propel Advisory is a professional people consulting service specializing in strategic HR management and business transformation. With over 17 years of experience in strategic HR, business transformation, leadership management, organizational development, and change management, we bring a wealth of knowledge and expertise to every client.​​
Services to
Propel your Business
Strategic HR
Unlock your workforce's full potential with comprehensive planning in talent management, leadership development, and organizational design.
Change Management
Navigate change with confidence by aligning strategy, people, and processes to drive smooth transitions, minimize disruption, and maximize impact.
Engagement & Performance
Elevate employee engagement and optimize performance management to retain and motivate top talent.
Business Transformation
Transform your organization with minimal disruption using methodology that leverages deep organizational understanding and effective change management to accelerate performance and drive value creation.
HR Consulting
Expert guidance to solve people-related challenges through tailored HR solutions and fresh perspectives.
HR Infrastructure
Boost productivity and achieve strategic goals by streamlining operations, modernizing systems, and eliminating inefficiencies in HR processes.
What They're Saying!
Let's Work Together
We optimize business performance through
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Strategic people management
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Innovative talent acquisition
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Customized HR technology integration
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Change management expertise
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Performance optimization strategies
Our approach
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Assess your unique business needs
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Craft targeted HR solutions
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Implement best practices
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Drive measurable results
Leverage our expertise in both designing and executing impactful HR plans that elevate your most crucial asset — your talent!
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Propel your business forward with our proven HR strategies!
About
Heba Williams
I am a business leader with deep expertise in People and Talent, partnering with organizations navigating growth, change, and transformation. My consulting services drive organizational growth by aligning people strategies with business objectives, enabling companies to scale effectively and build high-performing teams.
With experience across fintech, SaaS, healthcare, pharma, AI, and financial services, I help organizations tackle complex challenges and optimize their talent strategies. My background spans startups to large global enterprises, where I have led key functions including HR, Talent Acquisition, Total Rewards, People Operations, DEIB, Workplace Services, and Global Business Operations.
What sets me apart is my ability to integrate people strategy with broader business operations. Having led both HR and global business operations, I bring an enterprise-wide perspective that ensures talent strategies are not just people-focused, but also aligned with overall business success. I take a strategic, results-driven approach to helping businesses evolve, ensuring they have the right people, structures, and strategies in place to sustain long-term growth.
